4.1.1 Integrations — Social Media Integrations — Supported Platforms — Overview

Social Media Integrations connect Praisma Hub with external platforms to enable publishing, monitoring, messaging, and analytics from a centralized environment. Supported platforms are selected based on stability, API maturity, and relevance to professional communication workflows.

Platform Coverage

Each supported platform is integrated through its official APIs and conforms to platform-specific policies and rate limits.

Currently supported platforms include:

Instagram

Facebook Pages

LinkedIn Pages

Platform availability may vary by region and account type.

Capability Matrix

Not all capabilities are available on every platform. Integrations expose features only where permitted by the platform.

Common capabilities:

Content publishing

Engagement metrics retrieval

Inbox messaging where supported

Comment and reply management

Unsupported features are explicitly disabled to prevent inconsistent behavior.

Account Types and Restrictions

Some platforms impose restrictions based on account classification.

Examples:

Business or creator accounts required for certain metrics

Page-based access rather than personal profiles

Read-only access for specific endpoints

These constraints are enforced at connection time.

Data Synchronization

Data retrieved from external platforms is normalized into internal schemas. Synchronization occurs asynchronously to avoid blocking user actions.

Synchronized data may include:

Posts and media references

Engagement counts

Message threads

Raw platform payloads are retained for audit and troubleshooting.

Update and Deprecation Policy

Platform APIs evolve frequently. Integrations are versioned and monitored to handle deprecations gracefully.

Policy principles:

Advance notice where possible

Controlled rollout of API changes

Backward compatibility where supported

Error Handling and Resilience

External API failures do not affect core platform functionality. Errors are isolated to the integration layer and surfaced through diagnostics and notifications.

Security and Compliance

All integrations operate within tenant scope. Access tokens are encrypted at rest and refreshed according to platform requirements. Data handling complies with platform terms and applicable data protection regulations.